Recently, I have accepted an internship to work at FleishmanHillard as their summer intern in the Reputation Management practice. With a new brand, they are advocating the power of true.
Truth in any communication is absolutely essential. If trust does not exist, then a relationship is not possible and credibility is squandered.
Truth can also be our greatest asset. When we establish ourselves with our consumer or client, our relationship can create faster, more effective and more creative works.
The power of true. It's their motto, but from early on we are all familiar with its necessity in some way.
